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How to show a different product on each social channel
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GuidesJuly 4, 20264 min read

How to show a different product on each social channel

Running one launch across Instagram, TikTok, and LinkedIn but each needs a different product? Do it from a single campaign — no duplicates, no extra work.


A common problem: you're launching a range, and each channel should lead with a different product. Instagram gets the serum, TikTok the travel kit, LinkedIn the gift set. The old way meant building a separate campaign per channel. Not anymore.

1. Add your products once

Go to Products in the sidebar and upload each product — a clear photo and a name. This is your reusable library; you only do it once per brand.

2. Create one campaign for all channels

Build your campaign as usual and pick every channel you want. Intilq writes the captions and plans the media for each platform in a single pass.

3. Choose the product per post at review

Before anything renders, you land on the review screen. Each post has a Product dropdown — set Instagram to the serum, TikTok to the travel kit, LinkedIn to the gift set. Leave any post on the campaign default if you like.

4. Generate

Press Generate media. Every post's image or video is built around the product you picked for it. One campaign, the right product on every channel.

Changed your mind later? Open the finished post, hit Regenerate → Rebuild around a product, and pick another. Nothing is generated — and no credits are spent — until you press generate.